The latest trailer for The Falcon and the Winter Soldier broke numerous records for Super Bowl ads and the trailer’s debut broadcast numbers, including that of WandaVision.
Marvel Studios / Disney + ‘s The Falcon and the Winter Soldier smashed multiple broadcast and audience records with his latest trailer during NFL Super Bowl LV.
The upcoming series focused on the competitive relationship of Bucky Barnes / Winter Soldier (Sebastian Stan) and Sam Wilson / Falcon (Anthony Mackie), while Crime Fight released a trailer that drew 125 million viewers in 24 hours, combined of “your ad and trailer traffic”, as reported by Term. Bucky and Sam broke previous viewership records, including those of the Marvel Cinematic Universe Black widow Y WandaVision.
Black widow previously released a trailer during the 2020 Super Bowl, which drew 119 million views in 24 hours. The MCU series also surpassed WandaVision“Record holder for the trailer of a streaming series”. WandaVisionThe trailer debuted during the Primetime Emmy Awards in September 2020 and garnered 53 million views.
The Falcon and the Winter SoldierThe trailer, however, didn’t stop at breaking records that only MCU properties have. His trailer also demolished the final film of the Star Wars sequel trilogy, Star Wars: The Rise of Skywalker, which drew 111 million views online after its trailer dropped during the 2019 Star Wars Celebration event.
Socal media sources also cited that the show “generated the highest Google search volume among all entertainment offerings” and was “the fifth most searched in the Super Bowl on Sunday” out of 89 places overall.
The latest trailer for the show opened with Sam Wilson and Bucky Barnes trying to work out their issues with each other, before jumping into the scenes showing Captain America: Civil War the villain Baron Zemo returns seeking revenge. The trailer also showed Sharon Carter / Agent 13 (Emily VanCamp) taking on a more action-packed role within the MCU. From the few seconds we saw Carter, she takes on three thugs simultaneously, easily taking them out with powerful and blunt fighting skills.
The Falcon and the Winter SoldierThe official synopsis reads:
Following the events of Avengers: Endgame, Sam Wilson / Falcon (Anthony Mackie) and Bucky Barnes / Winter Soldier (Sebastian Stan) team up on a global adventure that tests their skills – and patience – in The Falcon and The Soldier of Winter.
Directed by Kari Skogland, The Falcon and the Winter Soldier stars Anthony Mackie, Sebastian Stan, Emily VanCamp, Wyatt Russell, Noah Mills, Carl Lumbly, and Daniel Brühl. The series premieres March 19 on Disney +.
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