Although Google seems to be taking its time to update its own iOS apps, a new locked incognito tab feature might be worth the wait.

Google is working on a new privacy feature for the iOS version of Chrome that will make it easier for iPhone and iPad users to protect tabs incognito. Privacy has become a bigger problem for users, and this is especially true for those of the iPhone’s persuasion. In recent times, Apple has introduced multiple measures to ensure that iOS users are more informed about their privacy and what data is collected.

Apple seems to have bet on privacy recently. In particular, its latest Apple privacy tag feature has garnered a lot of attention, and in large part thanks to how unhappy Facebook has been with it. Still, the company’s emphasis on user privacy and security is also starting to have an effect on the way developers and businesses approach their apps, and Google is clearly one of them.

Related: iOS Privacy: When Apple’s App Transparency Feature Is Coming

In the latest beta version of Chrome for iOS, Google is testing a new locked incognito tab feature. As 9to5 Google explains, users can lock any open incognito tab and ensure that it can only be unlocked again if the user authenticates via Touch or Face ID. For anyone trying to view any of these locked tabs through Chrome’s tab switcher, they will be presented with a blurred version, keeping the information safe from prying eyes. However, the feature is reportedly not currently available to all beta users, and will need to be manually enabled via the new “Lock incognito tabs when closing Chrome”Which will be visible in the Privacy section of the Settings.

Confusing iOS privacy messages from Google

Apple privacy lock

Without a doubt, this feature would seem to indicate that Google is taking the privacy of iPhone users as seriously as Apple. However, this comes at a time when many of its own apps haven’t been updated in months. Specifically, they haven’t been updated since Apple implemented a requirement that app developers disclose all the information they do (or can collect), precisely why Facebook has so openly complained. All of which points to very mixed messages from Google about privacy. However, it could be the case that this is an indication that Google is taking the issue seriously and is simply preparing its apps to be as privacy-friendly as possible before updating them on the App Store with the new tags. .

Either way, with the new feature currently only accessible through the beta version of Chrome, and to select users, general iPhone and iPad users will have to wait until it’s available through the stable Chrome channel. When it hits Google’s daily version of Chrome, it should prove to be a nice addition to iOS, and one that makes it easy for iPhone and iPad users to add an extra layer of privacy and security to their incognito experience.

Next: Why Apple’s iPhone SE Doesn’t Come With Face ID

Source: 9to5 Google

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