The ”Star Wars“ prequel beats fellow Disney+ series ”Ms. Marvel“ and Paramount+’s ”Star Trek: Strange New Worlds“
The most globally in-demand new series premiere of second-quarter 2022 was Disney+’s “Obi-Wan Kenobi.” In the first 30 days after its premiere on May 27, it had 75.6 times the demand of the average series globally, according to Parrot Analytics’ data, which takes into account consumer research, streaming, downloads and social media, among other engagement.
This puts “Obi-Wan Kenobi” in the lead by a substantial margin, ahead of other new series premieres last quarter. It significantly outpaced demand for the latest Disney+ Marvel series, “Ms Marvel,” which clocked 46.2 times the average series demand in its first month.
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