BLACKPINK is officially back.
The first 24 hours have barely passed since the launch of their new album ‘Born Pink’ on September 16 and Jisoo, Jennie, Rosé, and Lisa made it clear why they have been considered the biggest K-pop girl group in the world, breaking new records and conquering major music charts in iTunes, Spotify and Youtube.
The long-awaited album features eight songseach with that eclectic touch that identifies and highlights BLACKPINK from the music industry.
‘Born Pink’ promises a emotional journey for the blinks, as their fans are called, through proposals that range from hip-hop, electronica, a mixture of classical music and ballads.
just a few weeks ago, PinkVenom, the second track of the albumtook streaming and social media platforms by storm, being the first sneak peek of the girls’ new music in two years.
The video became the most viewed of 2022 on YouTube with over 90 million views in just 24 hours. It also reached the first place in the world chart of iTunes and Spotify Global.
Now history repeated itself shutdown, the title track of the album.
The video once again reached the first position in YouTube trends, achieving over 50 million views in 24 hours.
Placing at number one on the Spotify chart, BLACKPINK became the first K-pop girl group and representative to have two songs at number one.
BLACKPINK’s successes with this new album were also reflected on South Korean streaming platforms where Jisoo, Jennie, Rose and Lisa, They conquered the number 1 in Genie and Bugs, while in Melon the position 3.
Just a few weeks ago, the group won the award for Best Metaverse Performance at the 2022 edition of the MTV Video Music Awards. Lisa, the rapper and dancer of the group, also took home the award in the Best of Kpop category with her solo album Lalisa.
With his world tour underway, publishing experts like Billboard and The Rolling Stones They assure that the organic growth of the band will continue.
They currently have the most followed YouTube channel with 81.5 million users and on Spotify they have more than 32 million followers.
In social networks they are not far behind, since at least 49.5 million people follow them in the group’s official account. While their personal profiles add more than 361 million followers: Lisa 82.2 million, Jennie 70.1 million, Jisoo 64.2 million and Rosé 63 million.